Photo of an eye with digital data in the foreground

Humane Technology & Innovation

Research Cluster

Welcome to the University of Bradford's Humane Technology & Innovation research cluster.

Together, we stand at the crossroads of technology and society, poised to redefine this intersection through our shared expertise and unwavering passion. Our cluster embodies a diverse consortium of researchers and technologists, all united by a shared ambition to not merely innovate but to ensure that our technological advancements enrich lives and foster a more inclusive and ethical world.

In alignment with the University of Bradford’s overarching theme of ‘Sustainable Societies’ and the School of Management’s focus on sustainability, digital innovation, and the green economy, we are uniquely positioned to address the pressing challenges of our times. Our work is deeply rooted in the principles of interdisciplinary collaboration, aiming to push the frontiers of research while building meaningful connections both within the University and on a global scale.

Our vision is to harness our collective expertise to produce internationally leading research that not only advances technological innovation but also ensures these innovations drive positive, sustainable change in society. We strive to create technology that is accessible to all, steering our endeavours towards contributing to a more equitable and conscientious world.

Together, we will empower our researchers to produce internationally leading work that not only pushes the boundaries of technology and innovation but also serves as a catalyst for tangible, sustainable change in our societies.

Dr Akiko Ueno, HTI Research Cluster Head

Our purpose

The Humane Technology and Innovation Research Cluster is dedicated to fostering an interdisciplinary research environment that investigates and shapes the development and implementation of technologies with a focus on human wellbeing and societal benefit. The cluster aims to cultivate a culture of responsible innovation, aligning technological progress with ethical standards, inclusivity, and sustainable practices.

Aims of HTI

As we embark on our journey to redefine the intersection of technology and society, the aims of our research cluster are crafted with the vision of harnessing the collective expertise and passion of our members. Rooted in the principles of interdisciplinary collaboration, our goals are to not only advance the frontiers of research but also to create meaningful connections within and beyond the University of Bradford. Herein, we outline our strategic ambitions that serve as the guiding stars for our collaborative endeavours:

Foster interdisciplinary collaboration across departments, faculties and globally to promote rich research
Expand networking opportunities to build partnerships and chances to create projects and societal impact
Enhance our research profile and transform findings into actionable policies and interventions for impact
Enhance public engagement and societal impact and foster wider conversation
Support development and build capacity through early-career mentoring and peer support
Grow postgraduate research opportunities and provide supervision throughout
Enhance our public profile proactively to promote our achievements and profiles

Cluster Members

Internal Members

HTI has worked to bring together a strong team of members from the University of Bradford who will work on interdisciplinary research and aid the development and production of the HTI Research Cluster.

Title	Name	Position	Department	Profile
Dr	Akiko Ueno	Research Cluster Head	Management	Profile
Dr	Banita Lal	Associate Professor in Responsible Management	Management	Profile
Dr	Becky Alexis-Martin	Lecturer in Peace and International Development	Social Sciences	Profile
Dr	Berk Kucukaltan	Associate Professor of Business Performance and Digitalisation	Management	Profile
Dr	Bernard Atuahene	Assistant Professor in Construction Management and Engineering	Engineering and Digital Technologies	Profile
Dr	Craig Johnson	Associate Professor in Operations and Information Management	Management	Profile
Dr	Ebru Surucu Balci	Assistant Professor in Circular Supply Chains	Management	Profile
Prof	Eva Kipnis	Professor in Marketing	Management	Profile
Prof	Hassan Ugail	Professor of Visual Computing	Engineering and Digital Technologies	Profile
Dr	Keren Bielby-Clarke	Associate Professor	Life Sciences	Profile
Dr	Mahnaz Mansoor	Assistant Professor in Marketing	Management	Profile
Dr	Md Shafiqur Rahman Jabin	Assistant Professor in Public Health	Health Studies	Profile
Dr	Oluwaseun Olabode	Assistant Professor of Marketing and International Business	Management	Profile
Dr	Paul Fleetwood	Lecturer in Sociology	Social Sciences	Profile
Dr	Richard Nelson	Senior Digital Learning Developer	Learning, Teaching and Student Experience	Profile
Dr	Rohit Trivedi	Associate Professor of Strategic Marketing	Management	Profile
Dr	Shoaib Padela	Lecturer in Marketing	Management	Profile
Dr	Takao Maruyama	Assistant Professor in Data Analytics	Management	Profile
Dr	Viktor Doychinov	Lecturer in Electronics and Software Engineering	Engineering and Digital Technologies	Profile

External Members

The cluster also has a number of external members from across the globe who will be supporting our efforts. By working with external partners we will ensure we have international and industry driven research allowing for practical outputs.

Title	Name	Position	Organisation	Profile
Dr	Barbara Czarnecka	Associate Professor in Marketing	London South Bank University	Profile
Prof	Charles Dennis	Professor of Consumer Behaviour	Middlesex University London	Profile
Dr	Chong Yu	Senior Lecturer in Marketing	Middlesex University London	Profile
Dr	Clarice Santos	Senior Lecturer in Leadership & Workforce Management	Middlesex University London	Profile
Dr	Danielle Prostrollo-Hill	Information Management Technology Project Officer	Norfolk County Council	Profile
Prof	George Dafoulas	Professor in Information Systems and Business Computing	Middlesex University London	Profile
Prof	Jonathan Liu	Chairman	Ming-Ai (London) Institute	Profile
Dr	Khalid Ali	Reader in Geriatrics	Brighton & Sussex Medical School	Profile
Dr	Lucill Curtis	Associate Professor in Marketing	University of East Anglia	Profile
Dr	Manish Malik	Faculty Director of Learning and Teaching	Canterbury Christ Church University	Profile
Mr	Mohammad Meraj	Deputy Director Academic Professional Services & Quality	Middlesex University Dubai	Profile
Prof	Peiman Sarvari	Senior Project Manager	Luxembourg National Data Service	Profile
Prof	Rea Prouska	Professor in Human Resource Management	Hult International Business School	Profile
Dr	Ruth Wood	Associate Professor	Kingston University	Profile
Dr	Sameer Kishore	Senior Lecturer in Computer Science	Middlesex University Dubai	Profile
Prof	Syed Faheem Hasan Bukhari	Professor of Marketing	Hult International Business School	Profile
Dr	Trenton Schulz	Senior Research Scientist	Norsk Regnesentral, Norway	Profile

Advisory Board Members

HTI has also brought together an advisory board who will support in guiding the activities and outputs of the research cluster. The advisory board members will bring together their expertise to support what we produce as a research cluster in the future.

Title	Name	Position	Organisation	Profile
Prof	Carlos Flavian	Professor of Marketing	University of Zaragoza	Profile
Prof	Justin Paul	Professor	University of Puerto Rico	Profile
Prof	Michael Bourlakis	Director of Research	Cranfield University	Profile

Recent Research

Our cluster members are engaged in research across a number of themes and topics with a strong emphasis on the impact of emerging digital technology on business, society and education. Notable themes include: